Thursday, July 21

Search for New York City's"Goal Shouting" Champion Before Gold Cup Final

Champion goal shouter to be crowned prior to final match; event to be hosted by La
Kalle's Jimmy and Pacha.

New York, NY--(HISPANIC PR WIRE)--July 21, 2005--This Sunday, July 24, Miller Lite,the official beer of the 2005 Gold Cup, is inviting soccer fans (21 years and older), attending the final Gold Cup match at Giants Stadium, to give their most passionate rendition of a goal shout, in the Miller Lite Goal Shouting Competition, where one winner will emerge as New York City's undisputed goal shouting champion.

The competition, a part of Miller's pre-game festivities on Sunday, will be emceed by Jimmy Nieves and Pacha, hosts of the hottest new show on La Kalle 105.9 FM/92.7 FM, El Jangueo. Nieves and Pacha will entertain the hundreds of fans in attendance invited by Miller with games and music, and eventually assemble the boisterous crowd to determine who has the most electrifying goal shout.

Ultimately, the winner of the contest will receive the first ever "Miller Lite Goal Shouting Champion" trophy, along with a number of different prizes and gifts from Miller Lite and La Kalle.

Schedule of pre-game activities in the Miller Lite hospitality tent include:

1:00 PM - Music, food, drinks
1:30 PM - Goal Shouting competition
2:00 PM - Presentation of Goal Shouting Champion trophy
3:00 PM - Start of Final game

"When each of us anxiously tunes in to watch our teams, be it Colombia, Panama, Honduras, Mexico, etc., there is no sweeter sound in the world than the breathtaking shout of a goal" says Ana Villodres, New York City Marketing Manager, Miller Brewing Company. "The goal shouting contest, as part of the complete Gold
Cup experience, is Miller's way of trying to enhance the passion and excitement soccer fans demonstrate for their teams and countries.

The final CONCACAF Gold Cup game will be played at 3 PM on July 24 in East Rutherford, New Jersey at Giants Stadium. After the match, Miller will present the Miller Lite Tournament MVP to the best overall player, as selected by CONCACAF.

The CONCACAF Gold Cup is soccer's championship of North and Central America, and the Caribbean and a prelude to the World Cup. This year's tournament featured perennial powerhouse teams from the region including returning champion Mexico, as well as the United States, Colombia, Honduras, Panama, Costa Rica, Cuba and Jamaica.